Carrie Stett is originally from Louisiana and likes to insert “y’all” into every sentence. Carrie was selected for SHOOT Magazine’s 2017 New Directors Showcase. She is a Director and Writer with the ability to find the heart of a story and tell it in a way that resonates with audiences. Her work on the Kleenex Cares campaign has resulted in numerous viral videos and 120+ million organic views, was shortlisted for a 2016 Cannes Lion and created Unlikely Best Friends, which was one of AdWeek’s top viral videos of 2015 and Winner of the 2015 ANA Multicultural Award. Other brands Carrie has worked with include Facebook, Jell-O, Revlon, Home Depot, JCPenney, Toyota, US Cellular, and more.
Carrie has also worked across television and digital entertainment. Disney/ABC’s Digital Studio tapped Carrie to direct General Hospital Now!, the comedic companion series, hosted by Nancy Lee Grahn, which generated renewed interest in the soap. Carrie also brought her storytelling skills to Univision’s Drop the Mic with Becky G, which documented the Latina pop sensation’s early days as her career was taking off. The series was nominated for a 2014 Cablefax Award.
Carrie has been a pioneer in Facebook Live and creative storytelling in live streaming, and she enjoys working with brands to increase engagement and interact with consumers. She has directed over 20 multi camera live streams, reaching millions per video.
When not working or spending time with family, she can be found on the tennis courts of Los Angeles.