Archive

CHAI VASARHELYI – FREE SOLO

While this year’s pool of Oscar nominees proved disappointing for those of us who love women directors and their incredible work (really, no Lynne Ramsay? Marielle Heller? Debra Granik? Chloe Zhao? we could go on and on…), major congratulations are in order for Free The Bid director Chai Vasarhelyi, whose [...]

WOMEN DIRECTORS IN SUPER BOWL LIII

VIDEOS: 1) A.V. Rockwell | Bumble | VMLY&R and FlyteVu | Little Minx 2) Emma Westenberg | Michelob ULTRA Pure Gold | FCB Chicago | Partizan 3) Kylie Matulick, Trevor Conrad, Todd Mueller | Coca-Cola | Wieden + Kennedy Portland | Psyop 4) Natalie Prisco, Eric Eckleman, Armand Prisco (JEAN) [...]

HERE’S THE WORK: JANUARY 2019

Behold – the dawn of our MONTHLY edition of Here’s The Work! *cue choir of angels* Although the frequency of our Here’s The Work newsletters has changed, our focus remains the same: we’re thoroughly committed to showcasing the incredible work of Free The Bid directors! This newsletter represents a curated [...]

JJ ADLER x GEICO x THE MARTIN AGENCY

When it comes to humor in advertising, Geico commercials are at the top of the pack. It’s no surprise, then, that comedy director pro JJ Adler, on the roster at m ss ng p eces, was tapped to helm pledged agency The Martin Agency’s latest efforts for the iconic brand. [...]

MILLICENT HAILES x TERROR JR.

Over the course of three videos (last year’s “Heaven Wasn’t Made For Me,” and the recently released “Pretty,” and “Terrified,” seen above), music video mastermind Millicent Hailes has expanded the visual universe of the enigmatic Terror Jr. In “Terrified,” her latest collaboration with the band, Terror Jr. frontwoman Lisa Terror [...]

VICTORIA STEVENS – WOMEN’S MARCH

This past weekend, women and all supporters of gender equality from all over the world joined forces for the third annual Women’s March.   Each year, this March serves to unite people who represent all intersections of identity, each bringing their own vital and important voices to the collective movement. [...]

P&G x GILLETTE x GREY NEW YORK – “WE BELIEVE”

Last week, our supporters at P&G brand Gillette released their “We Believe,” campaign, a 30-year update on the brand’s classic slogan, “The Best A Man Can Get.” Created with pledged agency Grey New York and directed by Kim Gehrig, the spot asked all of us to take a look at [...]

NIKYATU JUSU – SUICIDE BY SUNLIGHT, pt. 1

Culled from a huge pool of submissions, this year’s competitive Sundance Film Festival lineup is stacked with incredible films by women directors – including a number of films by members of the Free The Bid family! One of the newest additions to Free The Bid’s database of directors is filmmaker [...]

LAERKE HERTHONI x CHILDREN’S HOSPITAL OF ORANGE COUNTY

Childhood is a uniquely magical time (even when dealing with problems like spilled milk or being introduced to yucky broccoli). “I Am Childhood,” Iconoclast director Laerke Herthoni‘s lyrical work for CHOC (Children’s Hospital Of Orange County), explores the world though a child’s point of view, inviting us to rediscover that [...]

AMBER SCHAEFER x THE MARTIN AGENCY x KAYAK

Sometimes, we all just need a change of scenery. Director Amber Schaefer‘s latest work for Kayak, created with Free The Bid pledged agency The Martin Agency, taps into those moments where our current surroundings are just…not cutting it. A rainy wait in line for a porta-potty becomes a conga line, [...]

JOYA BERROW & LUCY JANE – SURF GIRLS JAMAICA

Premiering yesterday on the Real Stories documentary channel, “Surf Girls Jamaica,” a short film by the director duo Joya Berrow and Lucy Jane, focuses on Imani Wilmot, a Jamaican surfer who uses the sport as a means of transforming the lives of the women around her, in Kingston and surrounding [...]

EMMA WESTENBERG x TROYE SIVAN – LUCKY STRIKE

When it comes to capturing the feeling of impossibly fun, sun-drenched days on film, Emma Westenberg is an unparalleled pro. Last year, Emma became a household name (well, at least…in the households of anyone who loves incredible music videos) with her hot pink desert dreamscape for Janelle Monae‘s pussy-power anthem [...]

ABBIE STEPHENS – OBSERVATIONS ON RELATIONSHIPS

Relationships and their attending woes have the potential to unleash some pretty bonkers behavior from even the most well-adjusted among us. Director Abbie Stephens, signed to Blink, delightfully skewers some of the wackier aspects of love and coupledom in her Channel 4-commissioned short film, “Observations On Relationships”. Filtered through a [...]

HERE’S THE WORK: OCTOBER – DECEMBER 2018

2018 is drawing to a close – and what a year it’s been! We’re so incredibly proud of the women filmmakers in our Free The Bid family, who have been busy creating groundbreaking, award-worthy work all year long! If you’re looking for a refresher on what our community has been [...]

CHLOE COETSEE x NANDOS

Unconscious bias is a subject rarely broached in advertising – in the pressure cooker of today’s global political climate, many brands shy away from addressing sensitive issues at all.  But like it or not, stereotypes are a part of life for everyone, which is why “#YouPeople,” South African director Chloe [...]