Nicole McDonald, also known as MARRYtheMOON, is a multi-disciplined director in games, traditional advertising, and interactive experiences. Her focus is on ‘cracking the code’ – discovering unique, revolutionary ways to emotionally and viscerally connect audience – to story. Leveraging new and emerging technologies as her primary creative tools, she marries interactivity and audience participation into each of her creative narratives.

This has led Nicole to produce award winning interactive experiences that have been honored at Cannes, One Show, the FWA, the Art Director’s Club, AICP, SXSW, Sundance New Frontier Lab, Sundance Film Festival, Cannes Film Festival, and the Future of Storytelling.